Tuesday, May 12, 2009

Webinar May 14

HydraFacial™ – Solution-Based Skin Resurfacing Treatments that Generate Immediate Results and Profits

1 hour
Description: In today’s increasingly competitive aesthetic market, it is critical to keep your practice ahead of the competition with new technology that has proven results and high patient acceptance/satisfaction. Practitioners also need to always think about return on investment (ROI) when making business decisions. This webinar is designed to help practitioners understand (1) the clinical efficacy of the HydraFacial™ hydradermabrasion procedures, as well as (2) the effective strategies for building a profitable aesthetic practice and gaining better return on investment with the HydraFacial MD® system.

Objectives:
1. Explain the findings from Dr. Freedman’s scientific studies, including:
• How hydradermabrasion significantly increases skin thickness, fibroblast density and resident antioxidant levels.
• How its use with Intense Pulsed Light (IPL) gives better outcomes
2. Explain the effective strategies and tactics for building a profitable aesthetic practice in a slow economy by:
• Driving patients to the HydraFacial treatment
• Up-selling and cross-selling to ancillary treatments
• Keeping patients coming back with home-use skincare products
3. Explain the clinical and economic benefits of integrating home-use products into treatment regimen
4. Explain proven cost-effective patient marketing and promotion techniques

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